BY ANASTASIA STEFANUK Lub Rau Hli 3, 2019 AUGMENTED Kev Muaj Tiag, TUS NEEG ZOO TSHAJ

BY ANASTASIA STEFANUK Lub Rau Hli 3, 2019 AUGMENTED KEV Muaj Txuj Ci, Muaj POJ NIAM

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Cov tuam txhab lag luam thoob plaws lub ntiaj teb tam sim no sib xyaw ua ke thev naus laus zis los txhim kho cov khoom lag luam thiab cov kev pabcuam thiab ua raws li lub sijhawm. Cov kev cia siab tshiab thev naus laus zis rau 2020 yog leaning ntawm kev ntxiv cov kev xaiv qhov tseeb xws li Augmented Reality (AR) thiab Virtual Reality (VR) mus rau ntau qhov kev lag luam, tshwj xeeb hauv Khw Muag Khoom. Muaj ntau cov ntaub ntawv hais txog yuav ua li cas kawm xws li ib daim ntawv thov kev lag luam thiab cov tuam txhab virtual kev muaj tiag uas ua rau lawv yog qhov muaj txiaj ntsig.

Vim li cas Siv VR hauv kev lag luam?

Muaj ntau tus naj npawb ntawm cov txiaj ntsig rau kev lag luam thaum siv VR tech. Hauv xyoo 2018, AR / VR kev ua lag luam raug nqi kwv yees $ 12 nphom, thiab kev kwv yees tau nce ntxiv rau ntau tshaj $ 192 nphom los ntawm 2022.

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1. Txhim Kho Cov Neeg Siv Khoom

VR thiab AR tso cai rau kev paub ntau yam ntxiv thiab tsom mus ncig yuav khoom. Cov neeg siv khoom lag luam nkag siab thiab muaj peev xwm txhos caug rau lawv tus kheej thiab tsom mus rau lub sijhawm dhau los uas tsis muaj kev cuam tshuam sab nraud. Qhov no pub rau cov neeg siv khoom kom paub cov khoom hauv thaj chaw virtual.

2. Kev Siv Yaus Siv thiab Kev Lag Luam Sib Tham

VR thev naus laus zis tso cai rau cov lag luam kom muaj kev ywj pheej hauv kev siv 'sim ua ntej koj yuav' cov tswvyim. Nrog VR, cov khoom lag luam thim ib puag ncig tsim qhov kev paub ua tau zoo ntawm thawj zaug ntawm cov khoom. VR muaj peev xwm thauj cov neeg mus rau txhua qhov chaw, tiag lossis txoj kev xav. Cov thev naus laus zis hloov ua lag luam los ntawm qhia cov dab neeg ntawm ib yam khoom los qhia thiab qhia rau cov neeg siv khoom thiab cov tub ua lag luam ua cov khoom lawv tus kheej.

3. Tshaj Lag Luam thiab Cov Neeg Siv Khoom Hluav Taws Xob

VR tso cai rau cov neeg siv khoom los soj ntsuam kev lag luam, kev ua tau zoo, thiab cov khoom zoo. Cov lag luam muaj peev xwm sau ntau cov ntaub ntawv muaj zog ntawm yuav ua li cas cov khoom tau txais los ntawm cov neeg siv khoom. Cov neeg lag luam txheeb xyuas cov ntaub ntawv muaj zog ntau dua uas tuaj yeem siv los txhim kho cov khoom lag luam zoo thiab nce siab ntxiv rau cov neeg siv khoom.

Siv Khoom Siv

Virtual kev muaj tiag muab cov peev txheej ntau rau daim ntawv thov hla ntau yam kev lag luam. Cov neeg ua lag luam tuaj yeem tsim kho qhov kev cia siab thiab kev txaus siab los ntawm kev muab cov qhua tuaj yeem thiab cov tub ua lag luam kom muaj kev paub txog cov khoom lossis cov kev pabcuam, xws li kev ncig mus ncig thiab thaj chaw. Kev siv VR ua ib feem ntawm cov khoom lag luam thiab cov kev pabcuam tau muab los ntawm lub tuam txhab txhim kho ob lub tuam txhab cov khoom lag luam sib txawv thiab cov kev paub uas cov neeg siv khoom muaj nrog lawv cov khoom.

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Ncig Saib Xyuas

Marriot Chaw ntiav pw siv VR cia lawv cov qhua paub lawv cov ceg ntoo thoob plaws ntiaj teb. Thaum Cov tsiaj qus Kev ntseeg ntawm South thiab West Wales muab VR teeb tsa siv thiab 3D cov yeeb yaj duab los ua kom tob rau lawv cov neeg tuaj saib hauv kev paub txog kev mus xyuas lawv lub xaib thiab lom zem rau cov tsiaj qus. VR hauv kev mus ncig ua si tseem muaj pov thawj tau txais txiaj ntsig rau cov tuam txhab koom nrog. Kev Koom Tes ntawm Thomas Cooke thiab Samsung Gear VR muaj 40 feem pua ​​ROI hauv thawj peb lub hlis txij li thaum nws tso tawm.

Kev Txhim Kho Tsev

Cov tuam txhab txhim kho hauv tsev xws li IKEA, John Lewis, thiab Lowe's Txhim Kho Kev Txhim Kho Vaj Tsev kuj tau siv VR. Cov thev naus laus zis ua rau lawv cov neeg siv khoom pom tau lawv cov phiaj xwm kev txhim kho vaj tsev hauv 3D. Tsis tsuas yog qhov no txhawb lawv lub zeem muag rau lawv lub tsev, tab sis lawv tseem tuaj yeem txhim kho raws li lawv cov phiaj xwm thiab ua si ib puag ncig nrog lawv qhov chaw zoo tshaj plaws siv cov khoom uas tau muab los ntawm lub tuam txhab.

Khw muag khoom

TOMS cov khw muag khoom uas siv VR tso cai rau cov neeg siv taug kev nrog lawv cov khau thiab ua raws li cov nyiaj tau los ntawm lawv cov kev yuav mus rau kev pub nyiaj hauv Central America. Cov tuam txhab tsim tsheb zoo li Volvo muab lawv cov neeg siv khoom zoo tuaj yeem sim tsav ib qho ntawm cov qauv tshiab los ntawm lawv cov VR app. McDonald tau siv lawv lub thawv Zoo Siab Noj Mov thiab muab nws hloov mus ua VR txheej Happy Goggles uas cov neeg siv khoom tuaj yeem siv los ua si games thiab koom nrog.

Vaj Tse

Cov tuam txhab qub txeeg qub teg, xws li Giraffe360 thiab Matterport, muab cov khoom ntiag tug virtual ncig xyuas rau lawv cov neeg siv khoom. Cov cuab yeej cov qib qis kuj tau tsa nrog VR, thiab nws tau nce tus neeg sawv cev thiab cov neeg siv khoom sib koom ua ke thiab kev txaus siab. Cov phiaj xwm phiaj xwm thiab txheej txheem tau dhau los ua qhov kev sib tham sib txuas ntxiv thiab nkag siab ntxiv rau cov neeg siv khoom thiab cov neeg sawv cev nrog VR lub tswv yim thiab thev naus laus zis.

Kev nthuav dav yog txoj kev vam meej yav tom ntej

Nrog kev nthuav dav txuas ntxiv ntawm VR cov cuab yeej tsim kho thiab siv, nws tau kwv yees tias ib feem peb ntawm tag nrho cov neeg siv khoom hauv ntiaj teb yuav siv VR los ntawm 2020. Thiab nrog ntau cov neeg muaj kev nkag mus thiab siv cov thev naus laus zis, kev lag luam yuav ua raws nraim los ntawm muab cov khoom siv VR-tau zoo. thiab kev pabcuam. Siv cov thev naus laus zis zoo li no kom muaj kev lag luam txhim kho cov khoom lag luam, cov kev pabcuam, cov tswv yim lag luam, thiab kev ua siab ncaj rau cov neeg siv khoom.

Ncig Saib Xyuas

Marriot Chaw ntiav pw siv VR cia lawv cov qhua paub lawv cov ceg ntoo thoob plaws ntiaj teb. Thaum Cov tsiaj qus Kev ntseeg ntawm South thiab West Wales muab VR teeb tsa siv thiab 3D cov yeeb yaj duab los ua kom tob rau lawv cov neeg tuaj saib hauv kev paub txog kev mus xyuas lawv lub xaib thiab lom zem rau cov tsiaj qus. VR hauv kev mus ncig ua si tseem muaj pov thawj tau txais txiaj ntsig rau cov tuam txhab koom nrog. Kev Koom Tes ntawm Thomas Cooke thiab Samsung Gear VR muaj 40 feem pua ​​ROI hauv thawj peb lub hlis txij li thaum nws tso tawm.

Kev Txhim Kho Tsev

Cov tuam txhab txhim kho hauv tsev xws li IKEA, John Lewis, thiab Lowe's Txhim Kho Kev Txhim Kho Vaj Tsev kuj tau siv VR. Cov thev naus laus zis ua rau lawv cov neeg siv khoom pom tau lawv cov phiaj xwm kev txhim kho vaj tsev hauv 3D. Tsis tsuas yog qhov no txhawb lawv lub zeem muag rau lawv lub tsev, tab sis lawv tseem tuaj yeem txhim kho raws li lawv cov phiaj xwm thiab ua si ib puag ncig nrog lawv qhov chaw zoo tshaj plaws siv cov khoom uas tau muab los ntawm lub tuam txhab.

Khw muag khoom

TOMS cov khw muag khoom uas siv VR tso cai rau cov neeg siv taug kev nrog lawv cov khau thiab ua raws li cov nyiaj tau los ntawm lawv cov kev yuav mus rau kev pub nyiaj hauv Central America. Cov tuam txhab tsim tsheb zoo li Volvo muab lawv cov neeg siv khoom zoo tuaj yeem sim tsav ib qho ntawm cov qauv tshiab los ntawm lawv cov VR app. McDonald tau siv lawv lub thawv Zoo Siab Noj Mov thiab muab nws hloov mus ua VR txheej Happy Goggles uas cov neeg siv khoom tuaj yeem siv los ua si games thiab koom nrog.

Vaj Tse

Cov tuam txhab qub txeeg qub teg, xws li Giraffe360 thiab Matterport, muab cov khoom ntiag tug virtual ncig xyuas rau lawv cov neeg siv khoom. Cov cuab yeej cov qib qis kuj tau tsa nrog VR, thiab nws tau nce tus neeg sawv cev thiab cov neeg siv khoom sib koom ua ke thiab kev txaus siab. Cov phiaj xwm phiaj xwm thiab txheej txheem tau dhau los ua qhov kev sib tham sib txuas ntxiv thiab nkag siab ntxiv rau cov neeg siv khoom thiab cov neeg sawv cev nrog VR lub tswv yim thiab thev naus laus zis.

Kev nthuav dav yog txoj kev vam meej yav tom ntej

Nrog kev nthuav dav txuas ntxiv ntawm VR cov cuab yeej tsim kho thiab siv, nws tau kwv yees tias ib feem peb ntawm tag nrho cov neeg siv khoom hauv ntiaj teb yuav siv VR los ntawm 2020. Thiab nrog ntau cov neeg muaj kev nkag mus thiab siv cov thev naus laus zis, kev lag luam yuav ua raws nraim los ntawm muab cov khoom siv VR-tau zoo. thiab kev pabcuam. Siv cov thev naus laus zis zoo li no kom muaj kev lag luam txhim kho cov khoom lag luam, cov kev pabcuam, cov tswv yim lag luam, thiab kev ua siab ncaj rau cov neeg siv khoom.


Lub sij hawm tshaj tawm: Tsib Hlis-13-2020